Bandcamp, if you don’t already know, is a platform that allows you to sell your music [...]
I’m excited about this blog post because I get to give you a mixing tip, songwriting tip, and promotion tip all in one! Are you ready for it? Ok.
In mixing there’s this concept of having a reference track. The purpose is to keep you grounded in what actually sounds good. When mixing, it’s easy [...]
Actually, I take that back. Annoying promotion does work. Just not in the way that you probably want. And not in the long term.
There are a whole lot of tools and services out there that claim to help you with recording, releasing and promoting music and it might be a little overwhelming to figure out what’s actually useful. I’ll start off by telling you the things that I pay for when releasing a new piece of music and [...]
It’s really, really easy for people to forget about you. It’s really, really easy for potential listeners to write you off because you look unprofessional. If you want people to take you seriously, then you need to take yourself seriously as well. If releasing music and growing a fan base is a goal of yours, [...]
I happen to like learning about all this “marketing” and internet stuff as it applies to promoting my own music. I like seeing what other artists do and I try to find ways to incorporate things that I think would work for my music and my fan base. But I know a lot of people [...]
There’s a lot of debate about whether giving away your music for free is a good practice or not. Some say that it devalues your music and keeps people from taking you seriously. Some say it’s necessary to get people intrigued and listening.
This post isn’t meant to convince you of one of those opinions, [...]
The other day I got a message to my YouTube account that perfectly summed up how NOT to promote yourself. It went like this:
Give back to your subs…
I love your creative / crazy take on music and technology… not to mention, how much did your setup cost? Wow!
If you don’t [...]
I’ve been asked about this a few times, and I thought it would be worth typing up for anyone interested. After doing this whole mostly-online musician thing for a little while now, I’ve come up with some general guidelines and ideas that have worked decently well for me thus far.
But before I jump into [...]