One of the great things about this blog is that I get to directly interact with a lot of you. From these interactions I’ve learned a whole lot, but one of the most interesting things I’ve learned is how exactly a lot of you have discovered my music and my guitar playing.
I want to talk about this because it’s one of the most common questions I get. People want to know where my listeners came from or how I got my music out there. It’s hard for me to actually quantify how that happened, but thanks to the emails I get from people subscribed to this blog I’ve gained a better understanding of how people actually come across my music.
So where are they coming from? YouTube.
A lot of people told me that they were looking for something about a guitar pedal or something else, and they stumbled across one of my videos and decided to dig further.
Given that, what’s another way that you can attract people to your music? Consider your music, and think about what people might want to know about it. How exactly do you get your guitar to sound like that? What’s your recording set up like? What’s that neat trick you did with your computer?
You don’t necessarily have to do something like this on YouTube, but it’s worked well for me and I highly recommend it. People search for all kinds of things on YouTube and it’s a great place to help people, answer their questions and draw them into the music you’re making. People absolutely love a little behind the scenes look at something they may not be familiar with and if you can give them a little helpful insight, they’re very likely to dig deeper and become a loyal fan of the things you do down the road.
There are two great things to come out of this. First is genuinely helping people and getting them excited about music. And second is creating a stream of people who are checking out your content who have the potential to become fans.
So put yourself out there. Share some of the things you have learned. People are dying to know and they’ll be so grateful to you for sharing your knowledge.
What are some things about your music that you think people would be interested to know? Let’s talk about it in the comments below!